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Tata AutoComp GY Batteries signs After-Market Tie-Up Agreement with TVS Motor

 


~ Aims to serve TVS Motor’s Two-Wheeler Consumers for hassle free battery buying experience

 

Pune – Tata AutoComp GY Batteries, renowned as TATA Green Batteries, a leading manufacturer of automotive and two-wheeler batteries in India, has entered After Market Tie-up with TVS Motor, one of the nation's premier two and three-wheeler manufacturers. The objective of the tie-up is to ensure a hassle-free battery buying and servicing experience for all TVS Motor’s consumers across the country.

This unique association will make Tata Green Batteries readily available for purchase through the extensive network of TVS Motor's authorized dealerships and service centres. The two-wheeler application batteries will feature a co-branding of Tata Green Batteries and the TVS logo, showcasing the synergy between the two brands and emphasizing trust and genuineness of the No.1 VRLA battery from TATA and GS YUASA.

The collaboration between TATA Green Batteries and TVS Motor traces its roots back five years when TATA Green Batteries commenced the supply of OEM batteries to TVS Motor at their Hosur plant. Over time, the necessity arose to formalize an arrangement that ensures TVS Motor' existing customer base across the country be addressed with all their battery-related requirements through the high-performance TATA Green Batteries and benefit from the exceptional service provided by TVS dealerships and workshops.

Speaking at the occasion, Rama Shankar Pandey, CEO, TATA Green Batteries said, “TATA Green Batteries has been one of the major OEM partners of TVS Motor with supplies to all major platforms of Two Wheelers. This landmark marks the extension of this relationship to the after-market space wherein it presents a great opportunity for both the companies for mutual growth by ensuring the best of services for the consumers.”

Commenting on the announcement, Mr Rajendra Bhatt, Senior Vice President – Service, TVS Motor said, “The growth of two-wheeler industry is at a positive upswing in India. Today, customers seek all-encompassing solutions for their vehicles. With this strategic tie-up, TATA Green Batteries will be available across TVS Motor’ authorized dealerships in India.  We are confident that this alliance will further strengthen a hassle-free experience for the consumers.”

 

About TATA AutoComp:

TATA AutoComp Systems Limited (TATA AutoComp), a leading auto-component conglomerate, provides products and services to the Indian and Global automotive OEMs as well as Tier 1 suppliers. TATA AutoComp through its various Business Units, manufactures multiple components, systems and aggregates for the Passenger Vehicles, Commercial Vehicles, Two and Three Wheelers, Farm and Off-road Equipment as well as certain Industrial Segments. These products span across the vehicle right from Exteriors, Interiors, Powertrain, Electrification, Electronics and Suspension systems.

 

Our portfolio includes Automotive Interior & Exterior Plastics components and aggregates, parts made from Sheet Moulded Composites, BIW; structural parts; aggregates and containers made from Sheet Metal, Engine cooling solutions, Automotive batteries, Rear view mirrors, Park Brake Levers, Gear Shifters, HVAC, Exhaust and emission control systems, Seating systems, Battery Pack, Battery Thermal Management System, Battery Management System, Motors, Controllers, Integrated Drivetrain (Integrated Motor, Inverter and Reducer), EV Chargers and Electronic solutions and Suspensions for heavy commercial vehicles. Additionally, TATA AutoComp has two service units – a Technical Centre and Supply Chain Solutions – that contribute to the company's overall capabilities. TATA AutoComp has 56 manufacturing facilities spread across India, North America, Latin America, Europe and China. To know more about Tata AutoComp, please visit www.tataautocomp.com


About TATA AutoComp GY Batteries:

TATA Green Batteries (TGY) is a 50:50 joint venture between TATA AutoComp Systems and GS Yuasa Corporation, Japan. TATA AutoComp from the house of TATA is one of the largest tier 1 automotive components manufacturers and suppliers of many components to reputed OEMs around the globe. GS YUASA is the world's largest two-wheeler battery manufacturer and Asia’s largest automotive battery manufacturer with strong OEM relationships and a worldwide presence across more than 20 countries. Today we supply to leading auto Original Equipment Manufacturers (OEMs) across Two-wheeler, Three-wheeler, Four-wheeler, Off-road and Genset, E-Rickshaw and commercial vehicle spaces in India. We also have significant presence in After Market across various segments like Passenger Cars, Utility Vehicles, Commercial Vehicles, Tractors, Off Highway, Inverter, Solar & E-Rickshaw with a strong pan India network of more than 500 Distributors, 15000 retailers and 25000 mechanics/ garages.

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